Digital Marketing Manager
This position is responsible for the management, coordination, and execution of the Mann’s digital marketing strategy, content, and analytics—encompassing but not limited to social media, MannCenter.org, e-mail marketing, online advertising, digital signage, and ticketing processes. The Digital Marketing Manager will steer the website and its extensions to ensure a coherent presence across all media channels and to increase awareness and revenues for the Mann Center for the Performing Arts.
This position works closely with all departments to further the institutional goals and brand of the Mann. The ideal candidate possesses a strong understanding of traditional and web marketing techniques and advertising, and knows how to use electronic media and graphic design to enhance the Mann’s objectives. Strong writing and organizational skills, non-profit and performing arts knowledge, and digital marketing expertise are necessary for this role.
This position reports directly to the Vice President of Marketing and Chief Brand Officer.
PRIMARY RESPONSIBILITIES:
- Manages, updates, and creates content on MannCenter.org, including event-related and facility information; develops new pages on the Mann’s website on Drupal 10; obtains or generates all appropriate artwork, written copy, and approvals; maintains quality assurance and strong attention to detail.
- Oversees, develops, and executes social media content across the Mann’s social channels; creates content calendars for organic social efforts; works cross-departmentally to generate content to meet departmental goals.
- Designs, drafts, and sends e-mails on behalf of the Mann Center using Ticketmaster Engagement (like MailChimp) while collaborating with departmental managers and stakeholders from Marketing, Programming, Development, Education, Operations, and other departments.
- Works with the Mann’s digital marketing firm to execute paid and organic media across social channels and the web; places Google Search ads for Mann Presents concerts, events, and institutional initiatives; oversees the Mann’s Digital Marketing firm relationship.
- Designs and manages digital signage; designs social media content, e-mail graphics, and other collateral required for marketing and other institutional efforts; resizes admats and artwork using Adobe Creative Suite; provides additional design support as needed.
- Assists in project managing the job start queue for the Mann’s Creative Services Manager and Videographer; provides the first round of feedback/edits to all multimedia and design projects.
- Manages the Mann’s online community; monitors digital channels for patron comments related to Customer Experience, Facilities, Programming, etc., and liaises with the appropriate departments to determine the best responses or actions.
- Manages on-site marketing responsibilities at Mann Center performances throughout the season, covering real-time social posts, press/photographer escorting, emergency messaging, and other marketing-related needs as the primary on-call person from the Marketing Department.
- Encourages online audience engagement and promotions; innovates new institutional engagement tactics, both traditional and digital; develops and oversees digital promotions related to performances.
- Supports the season’s concert announcements through social media, e-mail, form creation, and webpage management.
- Identifies and advises on emergent technology trends; recommends new features and applications relevant to the Mann’s long-term goals and marketing strategies; continues to grow existing digital and social channels.
- Manages and coordinates digital marketing vendor relationships, account maintenance, and invoice tracking.
- Collaborates with other marketing team members to build event-specific marketing plans for e-mail campaigns, display advertising, paid social media, and paid search; contributes to event marketing settlements.
- Provides regular reporting on digital marketing performance, highlighting relevant trends, including open / click-through rates, web traffic, and conversions/revenue generated.
- Utilizes CRM to pull patron data reports, analyze buyer trends, and formulate segmentation and targeting strategies in collaboration with the Mann’s Marketing Insights Manager.
- Collaborates with the Mann’s Marketing Manager to track partnership deliverables and trade agreements.
- Works closely with the Mann’s public relations firm to share exciting press on the website and social media.
- Collaborates with web developers on website maintenance and updates, including design, content, and any digital elements needed concerning the Mann’s 50th anniversary in 2026.
- Oversees data management and categorization for digital assets such as event photographs, logos, and marketing artwork.
KNOWLEDGE, SKILLS, AND ABILITIES
- Must be able to work nights, weekends, and irregular hours during the Mann’s performance season.
- High level of competency with:
- Drupal 10 and Google Analytics
- Social Media platforms such as Facebook, X, Instagram, Tik Tok etc.
- CRM database. Knowledge of Ticketmaster’s Archtics CRM, a plus.
- Basic HTML, CSS, Adobe Creative Suite, and Microsoft Office Products
- Drupal 10 and Google Analytics
- 3 – 5 years in a relevant digital marketing role.
- Video editing skills are a plus.
- Strong understanding of current online marketing concepts, digital advertising strategy, and best practices.
- Attention to detail, excelling in organizing and prioritizing; schedule-driven and results-focused.
- Must exhibit a collaborative spirit and ability to manage multiple concurrent projects.
- Exceptional writing & communication skills
- Experience with major non-profit cultural institution(s) and familiarity with the competitive Philadelphia performance arts, a plus.
- Ability to provide transportation to the office and Mann Campus, as needed.
Development Intern
JOB DESCRIPTION SUMMARY:
The Development Intern provides critical support for the Development team, including but not limited to donor services, special events, donor relations, membership, and assistance with other solicitations during the Mann’s summer concert season.
This position is an exciting opportunity for an energetic, outgoing, highly detail-oriented, self-motivated, and organized individual with excellent communication and time management skills. This entry-level position is a fantastic way for a self-starting individual to be immersed in the performing arts.
This person should be comfortable meeting and interacting with various patrons, donors, and staff and be passionate about the Mann’s mission to serve our community. The environment is fast-paced and requires handling multiple projects simultaneously under tight deadlines.
The Development Intern reports directly to the Manager of Development Operations and the Director of Development Events and Strategic Advancement—evening and weekend availability required.
PRIMARY RESPONSIBILITIES:
- Assists the Development Team in the operations, setup, and breakdown of the Donor Terrace & Garden and other event spaces at summer concerts and Special Events, including Gala, cocktail receptions, board meetings, and dinners.
- Assists in the Donor Terrace and Garden and at special events listed above, with event registration, wayfinding, vendor communications, and guest experience.
- Assists in creating and preparing items for events and meetings, such as signage, wristbands, and nametags.
- Assists with research and bench-marking projects.
- Assists as a point of contact for written and phone inquiries from members.
- Creates digital assets and basic design projects for the team to use for events or outreach.
- Maintains proper formatting of member accounts in the donor database.
- Assists in coordinating volunteer communication for summer concerts.
- Assists with box seating requests.
- Assists in operations and advancement of young professionals program.
- Take photographs and give support at education events.
- Create picture shot lists for event photographers.
- Assists in facilitating membership communications and Mann Moments Project.
- Other duties as assigned.
KNOWLEDGE, SKILLS & ABILITIES:
- Must be highly detail-oriented, organized, and enjoy working in a fast-paced environment
- Must demonstrate excellent telephone, writing, verbal, and interpersonal communication skills.
- Excellent organizational skills and attention to detail.
- Ability to follow instructions, prioritize duties, and multitask under tight deadlines.
- Proficient in using Microsoft Excel, Word, PowerPoint, and Outlook.
- Proficient in Photoshop or Canva (Eye for Design).
- Excellent interpersonal, problem-solving, and organizational skills.
- Experience interacting with guests in person and via phone while maintaining a calm, friendly demeanor.
- A self-starter who can work independently and as part of a team.
- Reliable transportation to and from the Mann’s administrative offices and venue.
- Must be able to commit to 32-35 hours per week, work nights, weekends, and irregular hours as driven by operational requirements.
- Undergo a background check.
This internship includes a $1,000 stipend, half of which is paid at the halfway point (on or around July 18th) and the other half upon completion of the internship (on or around September 30th). To trigger the stipend payment, successful candidates must meet the time commitment criteria:
- Time commitment for the internship is 32 to 35 hours per week.
- May 1st through September 30th
- Start and end dates are flexible, but interns must commit to at least three months.
Interns will work at the Mann’s offices in Center City Philadelphia and at the West Philadelphia venue for event support on nights and weekends. The schedule is based on the department’s needs and event calendar and varies weekly, although a schedule will be provided. The Mann is happy to provide college or university credit documentation, though current enrollment is not required.
TO APPLY:
Candidates should submit a resume and cover letter to careers@manncenter.org with the subject line “Development Intern.” No phone calls, please.